Renewed Trust in Finland
Sportway’s one-year contracts with the Finnish Cheerleading Federation and the Finnish Rinkball Association have been renewed! This exciting development ensures that Sportway will continue to provide comprehensive media coverage and support for both sports throughout the upcoming year and the year after for the cheerleading project. The renewal of these contracts underscores Sportway’s commitment to […]
MyGame to Produce and Broadcast Norway’s Elite Basketball Leagues
MyGame has acquired the rights for BLNO, the top league in Norwegian basketball, for both women and men. This is the third elite-level broadcasting right the streaming provider has announced this month. To ensure a broad production of Norwegian basketball, the Norwegian Basketball Federation (NBBF), TV 2 and MyGame have agreed that MyGame will take […]
MyGame to Produce and Broadcast Norway’s Elite Volleyball Leagues
MyGame, part of Sportway Media Group, has acquired the rights to the Mizuno League, which is the Norwegian elite volleyball league for women and men. The streaming company will also broadcast both women’s and men’s national team matches. To ensure a broad production of Norwegian volleyball, the Norwegian Volleyball Federation (NVBF), TV 2 and MyGame […]
Sportway Teams Up with New Zealand Football
A significant collaboration has been announced between Sportway and New Zealand Football, marking a milestone in the promotion and coverage of domestic football nationwide. This partnership aims to elevate the viewing experience through the integration of advanced AI technology in the production of matches from top leagues, including the Northern League, Central League, Southern League […]
MyGame to Produce and Broadcast Norway’s Elite Floorball League
MyGame, part of Sportway Media Group, has acquired the rights to the Norwegian elite floorball league for women and men, Eliteserien. The streaming company will also broadcast both women’s and men’s national team matches. MyGame takes over the rights from TV 2, which will still broadcast selected matches on linear TV. Secretary General of the Norwegian […]
Sportway Media Group Signs New Partnership With the French Ice Hockey Federation
In a new deal between Sportway Media Group (SMG) and the French Ice Hockey Federation (FFHG), the parties have reached a multi-year agreement to launch a new platform for streaming French ice hockey games from junior leagues to the top division League (Synerglace Ligue Magnus), the French Cup and national teams games . The French […]
Sportway and New Zealand Ice Hockey Federation Unite to Grow the Sport
Sportway, a pioneering media and broadcast company specializing in AI-driven productions, and New Zealand Ice Hockey, the national governing body for ice hockey, are proud to announce an innovative partnership poised to reshape the landscape of ice sports broadcasting in New Zealand. This collaboration marks a significant step forward in the evolution of sports media, […]
Sportway Australia Enters Two New Partnerships
Sportway Australia is delighted to unveil its expanded commitment to field hockey content production with the forging of new partnerships alongside Hockey South Australia and Hockey Western Australia. This strategic move, complementing our existing collaboration with Hockey Australia, underscores Sportway’s dedication to enhancing the coverage and promotion of field hockey on a national scale. This […]
Sportway and Hockey Australia Enter New Partnership
Sportway is proud to unveil a landmark collaboration with Hockey Australia, solidifying our role as the exclusive broadcast production partner for National Championships for the next three years. This ground-breaking alliance is set to redefine the sports broadcasting landscape, introducing cutting-edge technology and AI-driven cameras to create an unparalleled LiveHockey.com.au experience for fans nationwide.Under this […]
Sportway Expands Operations Into Australia
Sportway Media Group today announced its expansion into the Australian sports media industry through the launch of its subsidiary Sportway Australia. Sportway Australia will be spearheaded by industry stalwarts Mark Hardess and Brian Meinrath. This strategic expansion marks a noteworthy change in the landscape of sports media and event production in the country. Mark Hardess […]
